The most relevant aspects

BBVA is a customer-centric global financial services group founded in 1857. The Group has a solid position in Spain; it is the largest financial institution in Mexico and leading franchises in South America and the Sunbelt Region of the United States. It is also Turkish bank Garanti’s leading shareholder. Its diversified business is biased on high-growth markets and it relies on technology as a key sustainable competitive advantage. Corporate responsibility is inherent to its business model, drives financial literacy and inclusion, and supports scientific research and culture. BBVA’s operations are governed by strict integrity standards, a long-term vision and best practices. The company is ranked in the most relevant sustainability indices.

The BBVA in 2015 report explains to its main stakeholders and the public in general what 2015 has meant for the Bank.

The main highlights for the year include the change in its structure to accelerate transformation and boost results; the acquisition of an additional stake in Garanti, which has led to BBVA becoming the leading shareholder in this Turkish bank; and the Group's becoming the first Spanish financial institution to join CSR Europe. 

BBVA's Key Performance Indicators (KPIs) in 2015 have been drawn up in accordance with the capital concept of an integrated report: financial capital (balance sheet, results and significant ratios), manufactured capital, intellectual capital, human capital, social and relationship capital, and natural capital. All the indicators are compared against 2014 figures.

Lastly, this section includes the important awards received in 2015, such as Best Bank of Latin America by Euromoney and Best Bank of Spain, Mexico and Latin America by The Banker. In addition, Great Place to Work® has chosen BBVA as one of the best multinational companies to work for in 2015.