BBVA in Mexico also offers insurance products through BBVA Seguros Bancomer S.A., the second largest insurer in the bancassurance market and the sixth biggest including the whole insurance sector in terms of written premiums.
In 2013, the quality of the sale of insurance has improved. Also in 2013 a new technological platform was deployed that provides a new range of products and services, improved customer service and a reduction in costs.
In this context, the insurance business has continued to perform well, with a positive impact on earnings in the area. Profits in this unit amounted to €291m in 2013, up 6.5% on the previous year.
