January-September 2013


Main highlights

BBVA in Mexico has strengthened its commitment to SMEs by concluding a strategic alliance with the Banco Nacional de Comercio Exterior (Bancomext) to offer dollar loans to exporters and local currency finance for direct and indirect exporters and importers at very competitive rates. As a result, BBVA Bancomer has become a major lender to SMEs in Mexico, and it has received an award for its effort from the National Institute for Entrepreneurs (INADEM), which has also recognized it as the bank that lends most money to entrepreneurs.

BBVA Bancomer opened its first digital branch in the Perisur shopping mall in Mexico City. It consists of an extensive area of latest-generation ATMs that can carry out all the transactions customers may require: cash withdrawals, payments and receipts, loan applications, money transfers and even access to a service offering advice through Línea BBVA Bancomer.

In the area of corporate responsibility, the financial literacy program “Adelante con tu futuro” (Forward with your Future) has completed its fifth year with major progress being made in consumer behavior and the level of banking penetration among the population, with high quality standards. In addition, the BBVA Bancomer Foundation’s program “Por los que se quedan” (For those left behind) has been boosted by creating the “Becas Adelante” (Forward, scholarships) program to support current secondary-school students in their high school studies.

Lastly, BBVA has created the Bancomer University in Mexico to allow its employees to complete their high school or university studies and even do postgraduate work. This initiative will undoubtedly result in an increase in professionalism and thus in an improvement of the range of products and services offered.