Wholesale Banking & Asset Management

Management priorities for 2010

• Focus on innovation, globalization, strengthening product capabilities and a closer relationship with customers. This breaks down into:

Corporate and Investment Banking

• Continue to develop strategic dialog and a more global relationship with customers to give us a better positioning in high added-value operations.
• Improve product execution capacity.
• Consolidate our footprint with a special focus on trade flows in the United States and between Latin America and Asia.

Global Markets

• Reinforce and continue investing in the development and innovation of fixed-income and equity products.
• Accompany the BBVA Group in leading expansion into Asia and the United States and seeking new sources for growth.
• Expand SME business in Spain and Latin America.

Asset Management

• Consolidate internal network distribution capacity and strengthen growth with external customers, especially corporations and institutions.
• Generate profitable growth and diversify income sources.

Asia

• Use the region’s growth potential alongside BBVA’s experience and leadership in Latin America to make the Group a standout player in commercial relations in the Pacific.